Don CM WanzalaNov 23, 20205 min3 Creative Marketing Strategies Inspired by the Music Industry's CollapseMarketing professionals are finding themselves in a similar predicament as the music industry. Reaching consumers is more difficult as the u
GM ReportsNov 11, 20202 minResearch Paper | The Art and (R)Evolution of Music Marketing (Pdf)THE ART AND (R)EVOLUTION OF MUSIC MARKETING By DON SANTO (Scientific paper) Abstract Marketing as a discipline always follows...